Digital Marketing Strategist

How I Helped Businesses

Project #1:How We Achieved a 319.15% Return on Ad Spend for a Skin Care Manufacturer in Just One Month Using Search Ads

About the Project

Our client, BioSkin, is an innovative skincare manufacturer dedicated to producing high-quality, all-natural skincare products. They needed to increase website traffic and convert more leads into sales while working within a strict budget.

Goal

Generate high-quality leads and maximize return on ad spend (ROAS) efficiently.

What We Did

🔹 Targeted Ads: Created data-driven search ads to improve visibility and engagement.
🔹 Smart Budgeting: Maintained a low CPC, optimizing spend for maximum impact.
🔹 Conversion Focus: Implemented strategies to enhance lead-to-sale conversion rates.

Results

✅ 319.15% ROAS in just one month
✅ CPC well below the $3.33 industry benchmark
✅ Increased website traffic and lead conversions

ROAS - ROAS stands for Return on Ad Spend—it's like measuring how much money you get back for every dollar you spend on ads.

About the Project

Our client, a Ford dealership, wanted to increase visibility and attract more potential car buyers but struggled to drive significant traffic to their website and generate leads.

Goal

Boost brand awareness and drive high-quality traffic to their website.

What We Did

🔹 Targeted Display Ads: Created strategic campaigns to maximize visibility.
🔹 Smart Budgeting: Optimized ad spend for maximum reach and engagement.
🔹 Data-Driven Strategy: Leveraged analytics to refine audience targeting and improve performance.

Results

✅ 223,159 impressions in just two months
✅ 2,620+ clicks to the dealership’s website
✅ 1.17% CTR (exceeding the industry average of 0.60%)

Impressions are like how many times something is shown to people, kind of like how many times a commercial plays on TV!

About the Project

Our client, an experienced tax coach, launched a course to help others start a tax business but struggled to attract enough sign-ups.

Goal

Generate high-quality leads at a cost-effective rate to grow her waitlist.

What We Did

• Targeted Ads: Reached aspiring tax professionals with tailored messaging.

• Smart Budgeting: Focused spending on the most relevant audience.

• Strong CTA: Used incentives like early access and discounts to boost sign-ups.

Results

✅ $39.24 CPL
✅ Consistent flow of high-intent leads
✅ Increased course waitlist sign-ups

Cost per Lead (CPL) is how much money a company spends to get one person interested in what they’re selling

Project #3: How We Achieved a $39.24 Cost Per Lead for a Tax Coaching Business

Project #2: How We Achieved 223,159 Impressions for a Car Dealership within 2 Months Using Display Ads

More visibility = more opportunities!

What Clients Say 💬

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About Me

As a Google and Facebook Ads Strategist for home improvement businesses, I specialize in helping companies like yours—whether you offer cleaning, plumbing, painting, hardscaping, or HVAC services—get a steady flow of quality leads without relying only on word-of-mouth. My proven system has helped businesses turn online traffic into real paying customers with predictable and scalable marketing strategies.

If you're tired of inconsistent leads and want to fill your calendar with high-quality homeowners looking for your services, let’s chat.

I'd love to chat.

Tell me about the #1 biggest blocker to more revenue in your business right now & I'll get back to you with 1-2 quick fixes for free. (E.g. lack of team members, things not getting done quick enough, etc.)

OR Book a 20-minute slot where we can dive into your obstacles and challenges & I can share 1-2 quick tips on how to improve it when it comes to advertising.

© 2025 Deon Magnaye